Virtual Selling would likely have never been written without the pandemic. Professional salespeople discovered abruptly in 2020 that traditional models of sales engagement were failing […]
Take time to audit your virtual meetings skills. Etiquette that is obvious to one executive may not be so obvious to another, especially when cross-border meetings are on the docket. Your natural-speech cadence may be too fast, given video delays. https://t.co/TpmBHkB7PV
We believe that content and messaging should infuse marketing channels. Telegraphic words are a revenue lifeline, especially with institutional audiences.
Browse the stacks. We curate a small collection of books related to our everyday activities. Some titles are to be expected; others may surprise you.
Straits Periscope
Night Orca distributes its bulletin periodically to senior executives and entrepreneurs. We cover an array of issues at the intersection of marketing communications and capital allocation.
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